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Bay Medical TV commercial earns national award

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PANAMA CITY, Fla – Bay Medical Center Sacred Heart Health System has earned a national award for its recent television commercial on the hospital’s cardiac care program.

The commercial, “One Heart. One Hospital.” was a 2014 Gold Winner in the prestigious Cardiovascular Advertising Awards sponsored by Creative Images, Inc. and Marketing Healthcare Today. The spot was produced by the Kidd Group advertising agency in Tallahassee.

“We are excited that our commercial on heart care was recognized on a national level,” said Tammy Newton, vice president of Strategic Planning and Marketing. “It’s great to see our physicians and our staff featured in the campaign. They do great work and we are glad that we were able to capture the quality of care that they provide.”

Bay Medical Sacred Heart has the area’s only open heart surgery program.

All advertisements are judged by a diverse panel of experts. The award was earned in the 300-499 bed TV-Video Advertising category. The spot aired on both WMBB and WJHG and will continue to air during the 2015 year.

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